Kashmir tourism gets poor response at ITB-Berlin

Tourism players flay govt for ‘mishandling’

GK NEWS NETWORK

Srinagar, Mar 9:  Kashmir tourism has evoked little response at the ITB-Berlin.
 Eight members from travel trade of Kashmir and Ladakh are participating in the ITB - Berlin presently.
 Chairman JKTA, Nasir Shah, in an email to Greater Kashmir said that they were not satisfied with the response from the European travel trade.
 Shah who is heading the delegation attributed low response mainly to the “present unfortunate incidents in the Valley.”
 “The second reason for little response,” he said, “is that J&K Tourism has set up two separate stalls, one within the India pavilion and other outside the pavilion” which he alleged had exclusively been handed over to some individual persons who have no affiliation with any organization.
 He alleged that the stall outside the pavilion had been provided with all the promotional facilities by the Tourism Department, while “at the main stall of Jammu and Kashmir there is only the material of private players.”
 He alleged that no promotional material of Jammu and Kashmir tourism had been put on display in the main pavilion. “Absence of the tourism minister and the officials of the department have also adversely affected the profile of J&K Tourism Stall,” he said.
 Shah alleged that in the exhibiters’ directory of ITB, the address of the main stall was not mentioned while it reflected the address of other stall allotted to the private persons.
 “The members of JKTA, TASK, TAAI and ALTOA Ladakh have been put to inconvenience in terms of accommodation, etc. The members are aghast why there have been two J&K stalls,” he said.

Lastupdate on : Sat, 9 Mar 2013 21:30:00 Makkah time
Lastupdate on : Sat, 9 Mar 2013 18:30:00 GMT
Lastupdate on : Sun, 10 Mar 2013 00:00:00 IST




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